Mark Muir Architect:
Bristol + Exeter | Contemporary + Sustainable Architecture
People First
Founded by Mark Muir, and with over 35 years of experience, we guide ambitious property owners in the South West to fulfil their biggest dreams with beautiful contemporary and sustainable design.
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Sustainable Architecture
A building is defined by the light, space and people that use it. Our approach is to fully understand how the space will be used by its inhabitants by being empathetic, listening and watching, and only then can our creativity solve the issue.
Blueprint
We are an assured partner for people with big aspirations. Our aim is to surprise and delight our esteemed clients with bespoke ideas, creative solutions and innovative technologies that transcend expectations.
Four Specialisms With a Sustainable Conscience...

by Mark Muir
•
8 September 2025
Experiential and Immersive Stays: Hotels as Destinations in Themselves The hospitality industry is undergoing a profound transformation. No longer are hotels seen simply as a place to sleep while visiting a destination — they are becoming destinations in their own right. At the forefront of this shift is the rise of experiential and immersive stays , where guests are offered not just accommodation, but curated journeys that blend storytelling, culture, design, and emotion. Beyond the Room: The Rise of Experiential Hospitality Modern travellers are seeking more than comfort and convenience. They want to feel something — to be transported, surprised, and inspired. Hotels that embrace experiential design cater to this demand by creating environments that immerse guests in a narrative or theme. Whether it’s a rainforest-inspired wellness retreat, a heritage hotel that brings history to life, or a futuristic pod hotel infused with digital art, the stay itself becomes a memorable part of the travel story.